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AWWA ACE58225 PDF

AWWA ACE58225 PDF

Name:
AWWA ACE58225 PDF

Published Date:
06/15/2003

Status:
Active

Description:

Creating a Strategic Communication Plan that Gathers No Dust

Publisher:
American Water Works Association

Document status:
Active
Format:
Electronic (PDF)
Delivery time:
10 minutes
Delivery time (for Russian version):
200 business days
SKU:
Choose Document Language:
$7.2
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This paper discusses why many organizations struggle to maintain a cohesive communication program, despite the existence of a communication plan; and, presents a process that will help utilities avoid planning pitfalls and create plans that are realistic, creative, flexible, measurable and implementable. The process includes: identifying goals and objectives; identifying audiences; establishing messages; developing strategies and tactics; prioritizing; creating an action plan; and, evaluating.
Edition : Vol. - No.
File Size : 1 file , 210 KB
Note : This product is unavailable in Ukraine, Russia, Belarus
Number of Pages : 5
Published : 06/15/2003

History

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