The Product Manager's Survival Guide: Everything You Need to Know to Succeed as a Product Manager, Second Edition PDF

Abstract:

Regardless of industry or sector, to compete in today's business world product managers must understand how their customers' preferences change, how technology evolves, and how to anticipate what competitors might do. You need a reliable resource that provides timely guidance and practical tools to help you compete. With new content and expert advice, this updated edition of The Product Manager's Survival Guide makes you fully current on what you need to succeed as a product manager.

For your professional future, you'll learn it's not the development technique that will help you get ahead, it's how you think like a strategically minded businessperson. Your continuous learning starts with your product management acumen assessment, and takes root when you work up your own professional development strategy.

The Product Manager's Survival Guide, Second Edition, features material that includes:

• A product management acumen assessment

• Action planning ideas at the end of each chapter

• Techniques to earn empowerment

• Tools to develop product strategies and roadmaps

• Methods to deploy and release products

• Metrics to assess product performance

Simple and easy to understand, this invaluable guide will help you excel in your product management career!

Author: Steven Haines