Pharmaceutical Marketing: Strategy and Cases PDF

Pharmaceutical Marketing: Strategy and Cases PDF

Name:
Pharmaceutical Marketing: Strategy and Cases PDF

Published Date:
10/24/1991

Status:
[ Active ]

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Publisher:
CRC Press Books

Document status:
Active

Format:
Electronic (PDF)

Delivery time:
10 minutes

Delivery time (for Russian version):
200 business days

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$72.6
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ISBN: 9781439810910

Reflecting the fascinating and dramatic changes in pharmacy, pharmaceutical education, and the pharmaceutical industry in recent years, this authoritative volume focuses on the practice of marketing both prescription and nonprescription medications.

In a dozen comprehensive chapters, author Mickey Smith highlights the economic social, and

Author: Mickey C. Smith


Edition : 1
Number of Pages : 435
Published : 10/24/1991
isbn : 9781439810910

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